About us

How we work with clients

RBC BlueBay Asset Management represents RBC Global Asset Management outside of North America.

We're an active asset manager across equities, fixed income and alternatives.

In a world where markets are more complex and fast-changing than ever, your outcomes depend on partners who continuously learn what works and have the conviction to pursue it. As such, we are committed to making a positive difference for you by optimising your outcomes through long-term active investment.

We test, learn, and adapt our approach – whether through disciplined conviction or navigating change – working with you to customise solutions when your needs demand it.

You will work with teams who stay curious about where markets are heading and what that means for your goals. Expect transparency, direct access, and the agility to adjust as your needs change.

Ideas happen here.

“Clients are at the heart of our business. We actively seek to work in partnership with our clients to provide investment solutions that meet their requirements."

Erich Gerth

Chief Executive Officer

Our locations

Our business has a global perspective, with local presence in our key markets. RBC BlueBay has investment teams in the UK, the US, Japan and Hong Kong, and partners with clients across Europe, Asia and the Middle East through 12 regional offices.

Helping clients realise their goals

As an enabler of ideas, we help our clients realise their goals. From this philosophy, ‘ideas happen here’ was adopted. This concept demonstrates our client-focused model through our brand; and our ‘spark of an idea’ campaign illustrates our ability to improve our clients’ experiences through insights.

At RBC BlueBay, we believe the ‘spark of an idea’ shows how we can turn the start of a thought in our clients’ minds into reality.

Our investment ideas, generated by our distinctive culture enable us to meet client ambitions in true partnership. It is about achieving the right outcome for you.

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Latest insights

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Inflation pressures?

Global bond yields rose this week amid building inflation pressures, whilst UK political uncertainty sent gilt yields to 30-year highs.

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Mark Dowding
May 14, 2026

European banks are not the banks of 2008. Is it time to rethink AT1s?

Banks’ capital strength, profitability, and business model quality have improved in recent years, and we believe the sector deserves a fresh look.

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Marc Stacey
May 13, 2026

Credit market dynamics to watch

The concentration of software assets in private credit markets is raising questions about investor positioning in the face of AI-driven disruption.

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Tim Leary
May 13, 2026

European bond markets: five musings from April

Neil Mehta, Portfolio Manager, provides small pieces that make up the big picture in European macro and fixed income markets.

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Neil Mehta
May 11, 2026

Dollars and Sense podcast

In our ‘Dollars and Sense’ podcast episode, we discuss the flavours of the leveraged finance space, including high yield bonds and leveraged loans.

More on who we are