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Our culture
How we do business is as important as what we do
We believe our culture differentiates us and is a competitive advantage in the markets we compete in. By encouraging mutual respect and a continuous learning and growth mindset, we take advantage of the cognitive diversity of a globally sourced and highly skilled employee base, offering clients the widest perspectives.
We create opportunities for our people, empowering them to make impactful decisions with a no-blame culture and willingness to test and learn. Our values influence everything we do, and our respectful, collaborative and transparent culture allows us to adjust priorities quickly to meet changing client requirements.
For information about our day-to-day activities with regards to staff, the marketplace, community and the environment, please refer to our Corporate Responsibility section.
To find out about our approach to responsible investment factors with regards to our investment process, please refer to the responsible investment section.
Please refer to our Corporate Governance section for information on how we ensure responsible governance practices.
Get in touch
Find contact names, phone numbers and email addresses for RBC BlueBay's regional sales teams and client directors.
Helping clients realise their goals
As an enabler of ideas, we help our clients realise their goals. From this philosophy, ‘ideas happen here’ was adopted. This concept demonstrates our client-focused model through our brand; and our ‘spark of an idea’ campaign illustrates our ability to improve our clients’ experiences through insights.
At RBC BlueBay, we believe the ‘spark of an idea’ shows how we can turn the start of a thought in our clients’ minds into reality.
Our investment ideas, generated by our distinctive culture enable us to meet client ambitions in true partnership. It is about achieving the right outcome for you.
Latest insights
European Equity Responsible Investment Report 2026
As responsible investment continues to shape and impact the investment landscape, we discuss events and portfolio themes in 2025 and look ahead.
Our CLO platform: an evolving growth story
Having recently priced our 15th CLO globally, we highlight the growth of our CLO platform, the drivers of its success, and plans for future issuance.
Enter the Dragon
Oil prices surged this week amidst Middle East conflict, with all eyes on the narrow chokepoint in the Strait of Hormuz.
Securitised credit: an alternative source of income
Our securitised credit team highlights the opportunities for investors looking to diversify away from traditional assets.
Sheltering in Place
US and Israeli attacks on Iran triggered surging oil and gas prices, government bond yield rises, and heightened geopolitical risk this week.
More on who we are
Investment expertise
We offer clients deep expertise in specialist fixed income and equities, with ESG factors integrated into applicable investment processes.
Purpose & vision
Our business is built on a culture of collaboration and consistently delivering excellence.
